Product
Strategy
Management
Design
20+ years of consumer electronics experience
People
Humans interacting with the world around them is at the center of all of our product thinking. We identify needs that are stated and unstated and we validate our design approach by testing hypothesis with real users.
Technology
Behind every product is a set of technology that spans the physical and digital domains. We learn about the technology that you have available to you and the technology that you could reasonably reach for and we guide you to the best path for achieving product success.
Markets
Market dynamics and the business fundamentals of a product offering can be the difference between success and failure of a company.